Frequently asked questions
What does Lifetime Value mean?
Lifetime Value (LTV) is the total amount of money a business expects to make from a customer over their entire relationship.
What does iterative product release mean?
It means launching products in steps, not all at once. After each step, the startup improves the product based on user feedback.
How do you use LTV in business?
Businesses use LTV to decide how much money to spend on getting new customers and keeping current ones happy.