Market Validation is the process of determining whether your product is of interest to a given target market.

Market validation helps businesses confirm that there is a demand for their product before investing heavily in development and marketing.

What do you mean by market validation? Market validation means verifying that your product or service meets the needs and interests of your target market.

How do you calculate market validation? Market validation isn’t calculated but assessed through methods like surveys, interviews, focus groups, and pilot programs.

How do you create a market validation? You create market validation by researching your target market, gathering feedback through surveys and interviews, and analyzing this data to ensure there is demand for your product.

SurveyMonkey, Typeform, Qualtrics

Market validation helps reduce risk by ensuring there is a market demand before a full-scale launch, saving time and resources.

Market validation is essential for confirming that a product meets the needs of its target market, ensuring a higher chance of success and minimizing investment risks.