A Soft Launch is the release of a new product or service to a limited audience or market segment before a wider, public launch. It allows startups to gather feedback, adjust offerings, and refine marketing strategies in a controlled environment.

A soft launch introduces a product to a small audience to collect feedback before a wider release.

What is the meaning of soft launch? A soft launch releases a product or service to a select group to test and refine before a wider market launch.

What is soft launch in project management? A soft launch is when a product or service is released on a smaller scale to test its performance and gather feedback before a full launch.

What is soft launch vs hard launch? A soft launch is a limited release to test the market, whereas a hard launch is the full public release of a product.

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A soft launch releases a new product or service to a limited audience to gather feedback before a full launch.

A soft launch introduces a new product to a small group to gather feedback before a full release.