Usage and Context
Distribution channels help get products from makers to buyers. They can include wholesalers, retailers, and online platforms.
Frequently asked questions
What is a chain or channel of distribution?
A distribution channel is a path products take from where they are made to the end users. It includes all the steps and people involved.
What is the distribution channel of your business?
The distribution channel of a business is how it gets its products to customers. This can be through stores, online, or direct sales.
Who are the intermediaries in the distribution chain?
Intermediaries are the middlemen in the distribution process. They include distributors, wholesalers, and retailers who help move products to consumers.