Fundraising Email Templates

Craft fundraising emails
for your startup in seconds

Save your time and use our customizable email templates. These templates
are ideal for startups that are in the process of raising capital.

Select Your Email Style

ProfessionalFormal and structured approach that focuses on credentials and business metricsFriendlyConversational and warm approach that builds personal connectionTechnicalData-driven approach showcasing technological advantages and innovationBold VisionaryAmbitious and future-focused approach emphasizing market transformationSolo Founder + MVPAuthentic underdog tone that showcases grit and early traction
Initial EmailFollow-up #1Follow-up #2Follow-up #3
Professional Initial Outreach

Formal and structured approach focusing on credentials and business metrics

Suggested Subject Lines

[Your Company] - Solving [Specific Industry Challenge]

Opportunity: [Your Company] addressing $[X]B [industry] challenge

[Your Company]: [X]% improvement in [key metric] for [industry]

Subject: A solution born from a personal frustration Hi [Investor name], Ever been in a situation where [relatable problem description]? That was me [time/context], which sparked the journey behind [Your Company]. We're not just building another [product type] - we're creating a solution that [emotional value proposition]. Our early customers are already seeing: • [Customer impact 1] • [Customer impact 2] • [Customer impact 3] If this sounds interesting, happy to share more. Cheers, [Your Name] P.S. Our team's passion comes from [brief personal or team story]

Additional Tips for Success

Research Thoroughly

Before sending, research the investor's portfolio, recent investments, and public comments. Tailor your approach to their specific interests and investment thesis.

The Subject Line Matters

Your subject line is the gateway to getting your email opened. Make it compelling, specific, and under 50 characters when possible.

Know When to Move On

After three follow-ups without response, it's generally best to pause your outreach to that investor. You can always reach out again in the future with significant new developments.

Keep It Short and Focused

Investors skim emails. Aim for 3–5 short paragraphs max. Get to the point quickly, and make every sentence count.

Include a clear ask

End your email with a soft and specific ask like "Happy to share our deck if this aligns" or "Would love your quick thoughts."

Show Traction Early

Include metrics or milestones that demonstrate momentum (e.g., MRR, user growth, partnerships). Numbers build credibility.

Personalize the First Line

Mention something specific about the investor (e.g., a recent podcast, tweet, or investment) to show this isn't a mass email.

Link (preferably), Don't Attach

Share a link to your deck (Google Drive, Notion, or DocSend) instead of attaching a file. It's cleaner and more mobile-friendly.

Use your startup domain (preferably)

It's always better to send emails from [yourname]@yourstartup.com instead of a personal Gmail. It looks more legit and shows you're serious.

Don't Apologize or Undersell

Avoid phrases like "Sorry to bother you" or "I know you're busy." Be respectful but confident — you're offering an opportunity.

Follow Up Smartly

Wait 3–4 days between follow-ups. Keep them brief and friendly, and add something new (traction, update, news, etc.).

Avoid buzzwords

Be clear and simple. Skip jargon like "disruptive" or "AI-powered" and explain things like you're talking to a smart friend.