Know Your Investor (KYI) is a due diligence principle that encourages startups to understand the background, objectives, and investment strategies of potential investors to ensure alignment of interests and long-term partnership potential.

Startups use KYI to pick the right investors. It`s about finding investors who share the same goals and can help the business grow.

What is investor due diligence? Investor due diligence is when a startup checks an investor`s background and goals. It makes sure both sides will work well together.

What is the seed funding stage of a startup? The seed funding stage is when a startup is just beginning. It`s looking to raise money to prove its concept and start making its product.

Why is due diligence important for startups? Due diligence is a important part for startups. It helps them find investors who are not just giving money but also value and support for long-term success.

-

KYI helps startups avoid bad matches with investors. It ensures investors are on board with the startup`s vision, supporting growth and success.

KYI is about making smart choices in picking investors. It`s a way to ensure startups and investors are heading in the same direction, leading to successful partnerships.