Definition
Evergreen Content is content that is always relevant to readers, regardless of the current news cycle or season, contributing to long-term traffic growth.
Usage and Context
Evergreen content stays useful and interesting over time. It`s common in how-to guides, tips, and educational articles. This kind of content keeps attracting visitors to a website for years.
Frequently asked questions
Why is evergreen content important?
Evergreen content is important because it keeps bringing new visitors to a site long after it`s published. It`s always useful, so people keep reading and sharing it.
What does Evergreen mean in marketing?
In marketing, "Evergreen" means content that remains relevant and fresh for readers. It doesn`t get outdated, helping websites stay visible in search results.
What is evergreen and seasonal content?
Evergreen content is always relevant, unlike seasonal content, which is only relevant at certain times of the year. Seasonal content focuses on holidays or events, while evergreen content is useful year-round.