Definition
Partnership Marketing involves collaborations between businesses to enhance their market visibility, share resources, and capitalize on each other`s strengths to achieve mutual benefits.
Frequently asked questions
What is a partnership in business marketing?
Partnership marketing involves collaborations between businesses to enhance visibility and share resources.
What is partnership in relationship marketing?
Partnership in relationship marketing involves businesses collaborating to enhance market visibility and share resources.
What is partnership marketing also known as?
Partnership marketing is also known as co-marketing.