Definition
Qualitative Analysis examines non-numeric data to assess a company`s quality, such as its business model, governance, and market position, offering insights beyond financial metrics.
Frequently asked questions
What is qualitative analysis in business analysis?
Qualitative analysis looks at non-numeric factors like business model, management, and market position to evaluate a company.
What is qualitative analysis of data?
Qualitative analysis examines non-numeric data like opinions, behaviors, and experiences to understand underlying meanings and patterns.
What is qualitative data in business analytics?
Qualitative data in business analytics includes non-numeric information like customer opinions, behaviors, and experiences, providing insights beyond numbers.