Frequently asked questions
What is a WhiteSpace opportunity?
A WhiteSpace opportunity is a market area with little to no competition, allowing a company to expand or innovate.
What is white space in a company?
White space in a company refers to unoccupied market opportunities or areas where there is little or no competition.
What is the white space in a business plan?
White space in a business plan means unexplored areas or opportunities in the market that the business can target for growth.