What's in this set
AngelMatch's pitch deck database currently holds 4 data analytics decks, together raising $97M+. Three of the four rounds are early stage, with one Series B anchoring the top of the range, and every deck here dates from 2020. That makes this a narrow, current snapshot rather than a broad history, so treat the pattern below as directional rather than exhaustive.
- GRID, Series A, $12M, 2020. A spreadsheet-style numbers tool built for teams working with calculations, charts, and data. Worth studying for how a familiar format, the spreadsheet, can carry a modern analytics pitch. See the GRID Series A pitch deck.
- Supermetrics, Series B, $50M, 2020. The largest raise in this set, built around pulling data from web analytics, social platforms, and ad accounts into one place. Worth studying for how integration breadth becomes the core pitch, not a feature line. See the Supermetrics Series B pitch deck.
- Sumo Logic, Seed, $25M, 2020. A platform focused on application reliability, security insight, and cloud infrastructure data. Worth studying for how a seed-stage analytics company pitches trust and dependability before it has years of uptime to point to. See the Sumo Logic seed pitch deck.
- Grin, Series A, $10M, 2020. Marketing software that helps direct-to-consumer brands manage influencer relationships. Worth studying for how an analytics tool built for one team, marketing, makes the case that it can expand further. See the Grin Series A pitch deck.
What investors look for in a data analytics pitch deck
Supermetrics's $50M Series B in 2020 backed a company built specifically to pull data out of web analytics, social platforms, and ad accounts into a single feed. For data analytics startups, that kind of integration breadth is a proof point investors weigh heavily, since a tool that reads from many existing platforms is stickier than one built as a standalone dashboard.
GRID's $12M Series A in 2020 went to a numbers tool positioned as a smarter alternative to spreadsheets. Investors in this category pay close attention to how deeply a product embeds into a team's daily workflow, because a tool used only for occasional reporting expands more slowly than one that replaces a task employees already do every day.
Sumo Logic's $25M seed round in 2020 backed a platform built around application reliability and security insight on top of cloud infrastructure data. In data analytics, investors put real weight on trust and dependability claims early on, since customers are handing over operational data and need confidence the product will hold up before they expand usage.
Grin's $10M Series A in 2020 went to marketing software built for direct-to-consumer brands managing influencer relationships. Investors in this space look closely at how a tool expands beyond its first team, because that expansion path is usually what turns a single-purpose tool into a platform worth a larger check.
This data analytics set is small today, just 4 decks and $97M+ combined, but the pattern across GRID, Supermetrics, Sumo Logic, and Grin holds steady: integration depth and workflow expansion are what these investors backed. AngelMatch's investor database lists analytics-focused investors by stage and check size, so before you finalize your own deck, go find data analytics investors on AngelMatch and see who is actively writing checks in this category.
Software pitch decks
